Privacy Policy

legal · monarca vino

privacy policy

How Monarca Vino S.R.L. collects, uses, stores, and protects personal data under the GDPR — together with our cookie practices and the terms that govern use of this website.

Last updated 25 May 2026 · Framework EU GDPR · Authority Garante per la Protezione dei Dati Personali
Lawful basis

Transparent processing

We process personal data only where we have a lawful basis under the GDPR — contract, consent, legitimate interests, or legal obligation.

Your rights

Access, rectify, erase

You can request access to your data, ask us to correct or delete it, restrict or object to processing, or withdraw consent at any time.

Minimal data

Only what we need

We collect the minimum data needed for B2B trade relationships and retain it only for as long as required by purpose and law.

I

Privacy Policy

How we collect, use, and protect personal data under the General Data Protection Regulation — including your rights as a data subject and our role as data controller.

§ 01

Introduction

This Privacy Policy explains how Monarca Vino collects, uses, stores, shares and protects personal data collected through its website, B2B contact forms, trade communications and commercial relationships. As an EU-based business, Monarca Vino must provide transparent information about personal data processing and the legal basis for that processing under the GDPR.

§ 02

Data Controller

Monarca Vino S.R.L., with registered office in Pomarance (PI), Italy, is the data controller for personal data processed through the website and related business activities.

Contact email for privacy matters: legal@monarcavino.com.

§ 03

Personal Data Collected

Monarca Vino may collect identification and contact data such as name, company name, job title, email address, telephone number, billing address, shipping address and VAT number where relevant for B2B transactions.

Monarca Vino may also collect order data, communication records, account credentials, technical website data, IP addresses, device and browser information, page interaction data, and marketing preferences.

§ 04

Sources of Personal Data

Personal data may be collected directly from forms submitted on the website, account registrations, trade fair meetings, tasting events, emails, calls and order processes.

Personal data may also be collected automatically through cookies and similar technologies on the website, and in some cases from business referrals or publicly available professional sources where permitted by law.

§ 05

Purposes of Processing and Legal Bases

Personal data may be processed to respond to inquiries, prepare quotations, create B2B accounts, process orders, arrange shipping, manage invoices, provide customer support and administer business relationships. These activities are generally necessary to take steps prior to contract or to perform a contract.

Personal data may also be processed to secure the website, prevent fraud, maintain records, improve services and carry out business analytics based on Monarca Vino's legitimate interests, provided those interests are not overridden by the rights and freedoms of the data subject.

Marketing communications regarding portfolio updates, winery news, offers and trade events may be sent on the basis of consent where required, or legitimate interests where permitted for B2B marketing.

Processing may also occur where required to comply with legal obligations relating to accounting, tax, customs, alcohol distribution compliance and regulatory requests.

§ 06

Data Sharing

Personal data may be shared with logistics providers, warehouses, carriers, customs agents, IT providers, CRM platforms, payment providers, professional advisers and public authorities where necessary for the relevant purpose.

Where Monarca Vino works with external producers or fulfillment partners to complete a transaction, the minimum necessary data may be shared with those parties.

§ 07

International Transfers

If personal data is transferred outside the European Economic Area, Monarca Vino will use legally recognized safeguards such as adequacy decisions or standard contractual clauses where required by the GDPR.

§ 08

Data Retention

Personal data is retained only for as long as necessary for the purposes for which it was collected, including the duration of business relationships and any mandatory legal retention period for accounting, tax, dispute management and compliance records.

Marketing data is generally retained until consent is withdrawn or an objection is received.

§ 09

Data Subject Rights

Individuals may have the right to access, rectify, erase, restrict, object to processing, and request data portability in accordance with the GDPR. Individuals also have the right to withdraw consent at any time where consent is the legal basis for processing.

Individuals may lodge a complaint with a competent supervisory authority, including the Italian Garante per la Protezione dei Dati Personali or the authority in their EU country of residence or work.

§ 10

Security Measures

Monarca Vino implements appropriate technical and organizational measures to protect personal data against unauthorized access, loss, misuse or unlawful disclosure, taking into account the nature of the data and the risks involved.

§ 11

Contact and Updates

Questions about this Privacy Policy or data protection requests may be sent to legal@monarcavino.com. This Privacy Policy may be updated from time to time, and material changes will be reflected by updating the date at the top of the policy.

II

Cookie Policy

The categories of cookies we use on this website, the consent mechanism, and how visitors can control them — in line with EU ePrivacy rules.

What Cookies Are

Cookies are small text files placed on a user's device to remember actions, preferences or browsing information and to support website functionality, analytics and other services. Under EU rules, non-essential cookies generally require valid prior consent before being set on a user's device.

Categories of Cookies Used

Strictly necessary cookies for core website functions such as navigation, session security, shopping cart tools and language persistence where essential.

Preference cookies that remember selected settings and improve the browsing experience.

Analytics cookies that help understand page usage, traffic sources and website performance.

Marketing cookies used by Monarca Vino or third parties to measure campaigns and deliver relevant advertisements.

A detailed cookie table may be published separately, listing each cookie name, provider, purpose, legal classification and expiration period.

Consent Mechanism

When users first visit the website, a cookie banner gives clear information about cookie categories and allows users to accept, reject or manage non-essential cookies by category. Consent must be specific, informed and freely given, and non-essential cookies are not activated until consent is obtained.

Users may withdraw consent as easily as it was given, through a persistent cookie settings link in the website footer.

Browser Controls and Third Parties

Users can additionally control cookies through their browser settings, although disabling certain cookies may affect site functionality.

Some cookies may be set by third-party providers such as analytics, embedded content, video or social media tools, and those providers may process data under their own policies.

Policy Updates

This Cookie Policy may be updated to reflect legal developments, operational changes or technology changes, and the revised version will be published on the website with an updated date.

III

Website Terms of Use

The terms governing access to and use of this website by trade buyers and other visitors. These are distinct from our Wholesale & Importer Terms, which govern commercial sales.

Acceptance of Terms

By accessing or using the Monarca Vino website, the user agrees to these Website Terms of Use. If the user does not agree, the user should not use the website.

Intended Audience

The website is intended for business users, trade buyers and persons of legal drinking age in their jurisdiction. The website must not be used by minors or by any person in a location where access to alcohol-related content is prohibited by law.

Website Content

All content on the website, including text, branding, graphics, bottle shots, producer descriptions, technical materials and downloadable documents, is provided for general information and commercial evaluation purposes only.

Monarca Vino may update or remove content without notice and does not guarantee that the website will remain uninterrupted, error-free or continuously available.

Intellectual Property

All intellectual property rights in the website and its contents belong to Monarca Vino or its licensors. No content may be copied, republished, scraped, modified, distributed or commercially reused without prior written consent, except for normal browsing or authorized trade use.

Prohibited Use

Users must not use the website in any unlawful, fraudulent, harmful, defamatory, infringing or security-disruptive manner, including attempts to gain unauthorized access, interfere with systems or upload malicious code.

Disclaimer and Liability

To the fullest extent permitted by law, the website is provided on an "as available" basis. Monarca Vino disclaims liability for losses arising from reliance on website information, technical interruptions or use of linked third-party services, except where liability cannot lawfully be excluded.

Data protection & privacy requests

Get in touch

All data subject rights requests — access, rectification, erasure, restriction, portability, or objection — and any other privacy-related correspondence should be addressed in writing to our legal contact.

Data controller Monarca Vino S.R.L.
Registered office Pomarance (PI), Italy
Privacy contact legal@monarcavino.com
Supervisory authority Garante per la Protezione dei Dati Personali